Smart tools for entrepreneurs. Clear signals for lenders.
GoodBiz turns a business idea into a fundable plan — and gives capital providers the structured signal they need to say yes faster.
The capital gap isn't about money. It's about signal.
Underserved entrepreneurs have the ideas. Lenders have the capital. The friction sits in the middle; in unstructured plans, missing readiness signals, and applications that take weeks instead of days.
73%
of underserved small business owners apply for capital without a structured plan
$1.5T
in unmet credit demand among minority and women-owned small businesses each year
38%
of microloan denials come down to incomplete or unclear applications, not credit risk
Six tools. One path from idea to capital.
Underserved entrepreneurs have the ideas. Lenders have the capital. The friction sits in the middle; in unstructured plans, missing readiness signals, and applications that take weeks instead of days.
Rate My Idea
A 45-point diagnostic that tells entrepreneurs (in minutes) whether their idea is ready to plan, needs work, or should pivot.
Business Planner
A guided intake bot that builds a full business plan through natural conversation. Multi-language. No templates to wrestle with.
Success Index Score
One score the entrepreneur sees as encouragement. The same score the lender sees as a structured underwriting signal.
GoodBiz Coach
An AI coach trained on small-business operating playbooks. Available the moment a founder gets stuck, in any language they speak.
Capital Navigator
Matches each business with the funding sources most likely to say yes, based on the readiness signal.
Growth Hub
The work isn't done at funding. Growth Hub keeps the operator connected to vendors, peers, and accelerators after the capital lands.
One number both sides trust.
120 points across three diagnostic stages. Red, yellow, green thresholds map to specific funding pathways — so an entrepreneur knows what to fix, and a lender knows what they're looking at.
Get started today
Rate your idea in three minutes.
The plan and the path follow.
Smart tools for entrepreneurs.
Clear signals for lenders.
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